Aufinity Group Brings Digital Payment Management to France
- The Aufinity Group officially launches its international platform, Aufinity, in France, further expanding its footprint across Europe.
- The Cologne-based fintech has already connected and digitized more than 2,000 dealerships in multiple European countries.
- In France, Aufinity will optimize daily operations for dealership groups, workshop networks, and OEMs through deep DMS integrations, real-time payment visibility, and accelerated liquidity.
Cologne, June 10th, 2026 – The Aufinity Group announces the official launch of its international platform, Aufinity, in France. This market entry comes at a time when the French automotive industry is facing intense margin pressures driven by declining sales volumes, new competition from Asia, and increasing model complexity. With this move, the Cologne-based fintech is driving forward its European vision of Autonomous Finance, directly addressing these critical efficiency challenges for both dealers and manufacturers.
The expansion into France aims to support local dealership groups, workshop networks, and OEMs in digitizing their financial processes. Following its success in Germany with the core brand bezahl.de, as well as established market presence in Italy and Spain, the company is now tailoring its proven expertise to the specific requirements of the French market.
Lasse Diener, CEO and Co-Founder of the Aufinity Group, highlights the strategic importance of the expansion: “We see the same heavy pressure on margins across Europe and a corresponding need for efficient, digital financial processes. Having already proven the immense potential of automation in our core markets, we are now introducing this technology to the French market with Aufinity to provide partners with a real competitive advantage through accelerated liquidity.”
In addition to partnering with leading retail groups such as the COMO Group and Jean Rouyer Automobiles, the platform is already deeply integrated with leading local dealer management systems such as Keyloop and Carbase. This enables businesses to fully digitize the entire process from invoice dispatch to automated booking.
These deep system integrations ensure that all payment statuses are transparent and available in real time – a decisive factor for operational efficiency in modern automotive retail and service operations.
About Aufinity Group
aufinity Group GmbH, based in Cologne, is a fintech with the mission to redefine financial processes in the European automotive industry. Founded in 2018, the company develops solutions under the category Autonomous Finance. Payment processes are thereby digitalized, accelerated, and simplified. With its product brands bezahl.de for the German speaking market and Aufinity for international markets, Aufinity Group addresses the requirements of automotive retail, automotive service, and OEMs in payment management.
Today, the solutions of Aufinity Group are used by more than 2,000 car dealerships across several European countries.
